The Key Ingredient

This partnership with Blue Cross Blue Shield of Minnesota spotlights the Foundation for Essential Needs (FFEN), a Minneapolis-based non-profit.

Client
BCBS of MN
Year
2024

Overview

Director Yasmin Yassin tells the story of a family in need, highlighting FFEN's crucial role in the community.

Crew
Yasmin Yassin
Director
Andrew Hatling
Executive Producer
Kellen Witschen
Cinematographer
Eoin McGuigan
1st AC
Sam Mayhew
Grip
Matthew Sherrard
Production Assistant
Rob Prochnow
Editor
Nick Mihalevich
Audio Mix
Michael Sandness
Color

Behind the Scenes

Other Work
We Are The Light
MN Aurora FC
Introducing: EVERSE8
Electro-Voice
Every Meal a Thread
Myriel
The Key Ingredient
BCBS of MN
The Perfect Frame
Marvin Windows
Why Do We Dream?
BCBS of MN
Recruit a Friend
HealthPartners
Unpacking the Impact
Wilderness Inquiry
Pretty Smart
Walmart
In a world...
HealthPartners
The Soul of the Prairie
BCBS of MN
The Power of Portable
Electro-Voice